Apple’s is a true marketing genius. 500.000 iPhones sold in 72 hours! According to analyst, Blackfriars, which has been monitoring stores, claimed that sales should top 500,000 for the first weekend.

The bottom line: some analysts claimed that the iPhone launch would be a failure if Apple failed to sell 100,000 iPhones during the first weekend. Based upon the limited data we have, we believe that number was exceeded in just the first two to three hours. Blackfriars’ prediction is that Apple will sell 500,000 iPhones this weekend, and based upon limited sales rates reported, that number now looks quite achievable. The only question is whether the demand and iPhone supply is great enough that they might push past the million unit mark this weekend.