Pikkoo introduces interactive Live Screensavers and partners with Foreca to bring weather-cast of 140.000 locations worldwide to mobile screensavers

Oulu, Finland, 30th June 2009 – Pikkoo, an innovative Finnish startup, today introduced the ground breaking Live Screensaver concept, streaming information to mobile devices without ever pushing a button. Using Pikkoo Live Screensavers, mobile users will not only be served up-to-date information anytime, anywhere without a need to launch an application, but also will be able to interact with their screensaver just as any other mobile application.

With the introduction, the first live screensaver is launched in partnership with Foreca, leading Finnish digital weather service company. Foreca Live Weather Screensaver will bring up-to-date, geographic-specific weather information of 140.000 locations worldwide to mobile screensavers. Users will also be able to get detailed information from foreca.mobi, the most comprehensive mobile weather service, using the screensaver.

“Here at Foreca, we’re very excited to offer such a novel concept to our audience together with Pikkoo. With an ever increasing demand from the mobile audience for accurate, up-to-date weather information; it will be possible for Foreca to bring weather-cast into everyone’s pocket with minimum effort” says Marko Moilanen, VP Business Development, Foreca.

Utilizing Adobe Flash® Lite™ and its own proprietary technologies, Pikkoo interactive Live Screensavers are able to brings contextual content to mobile devices, reducing information delivery to the simplest form possible for today’s mobile devices.

“Why should you launch an application to access information, while information could be served right in front of you?” asks Mr. Ugur Kaner, CEO of Pikkoo. “Our partnership with Foreca is one great example of how weather information could be brought to users, without users needing to go and get themselves. Pikkoo interactive Live Screensavers can similarly be applied to a multitude of uses to a variety of industries as a value-added service that can capture any mobile user today.” he continues.

For more information, visit www.pikkoo.com/foreca-live-weather-screensaver.html or contact Pikkoo.

About Pikkoo

Pikkoo is an innovative startup based in Oulu, Finland. Pikkoo focuses on social, user generated and interactive mobile content for Adobe Flash® Lite™ and non-Flash Lite enabled phones. The company is privately held and founded in early 2009. Pikkoo launched private beta in November 2008, and opened to the public in May 2009.  For more information, go to http://www.pikkoo.com

About Foreca Ltd.

Foreca Ltd. is a full-scale weather company based in Helsinki, Finland. Foreca has more than ten years of experience of forecasting weather and providing internet and mobile weather services. Foreca specializes in weather services for digital media and especially mobile devices. Foreca’s first commercial mobile weather service was launched already in 1997, and it is still steady revenue creator. Thanks to its world-wide partner network Foreca is able to provide accurate weather information for any market. Today, Foreca’s mobile weather services have users across all continents. For more information please visit http://corporate.foreca.com

About Adobe® Flash® Lite™

Adobe® Flash® Lite™ software, Adobe’s award-winning Flash Player runtime specifically designed for mobile devices, to enable web browsing of Flash Player compatible content. Flash Lite has shipped on 1 billion devices (40% of all new handsets in 2008) and will reach more than 2.5 billion devices by the end of 2010.

Contact Info

Pikkoo Ltd.
Mr. Endale Mitiku, VP Marketing & Sales
Tel: +358 443 19 1259
Email: dale[at]pikkoo[d.t]com
Adress: Pakkahuoneenkatu 12 A, 90100, Oulu, Finland

Foreca Ltd.
Mr. Tuomo Kolehmainen, Business Manager, Channels
Tel. +358 44 3300646
Email: tuomo.kolehmainen[at]foreca[d.t]com
Address: Tammasaarenkatu 5, FI-00180, Finland

via Pikkoo blog